01
Research
Stakeholder interviews, competitive audits, and desk research to map the real problem space.
Portfolio · MMXXVISenior Product Designer6+ Years
Designingcalmintocomplexenterprisesoftware.
I'm Ahmed Youssef — a senior product designer partnering with SaaS and AI teams to turn dense workflows into tools people actually want to open.
Currently
Leading product design at Lumofy — an AI talent management platform. Selectively taking on new engagements for 2026.
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Product Strategy✦Enterprise SaaS✦AI Interfaces✦Design Systems✦UX Research✦0 → 1✦Editorial Craft✦Product Strategy✦Enterprise SaaS✦AI Interfaces✦Design Systems✦UX Research✦0 → 1✦Editorial Craft✦
Selected Work
Selected cases,
one thesis.
Each case study documents research, decisions and shipped interfaces — not just polished screens.
Cairo · MMXXVI
Ahmed Youssef
About — the short version
I'm a senior product designer shaping the messy middle — where ambiguous business goals, complex data and real user behavior have to reconcile inside one screen.
Six years in, I've partnered with founders, PMs and engineers at pre-seed startups and established banks — shipping products across HR tech, enterprise AI, fintech, insurance and e-commerce. My work sits where strategy meets craft: mapping the workflow, choosing the right abstraction, then obsessing over the details that make it feel effortless.
Currently leading design at Lumofy (AI talent management). Previously at Wittify.ai ($1.5M pre-seed), BillQode, Jobzella, Reno Systems and Catwalk21. Google UX certified, FWD advanced UX nanodegree.
6+
Years in product
30+
Shipped features
5
Industries
$1.5M
Raised by founders
How I work
A process built
for enterprise reality.
Eight repeatable moves. Each one closes a specific risk before it reaches production.
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Skills · Toolkit
What I bring
to the room.
A working toolkit — the crafts I keep sharp and the tools I reach for daily. The four in the center are where I do my best thinking.
Information Architecture
User Flows
Wireframing
Visual Design
Typography
Responsive
Accessibility
Motion & Micro-interactions
Product Strategy
Turning business goals into a focused product direction and roadmap.
UX Research
Qualitative interviews, usability tests and analytics that replace guesswork with evidence.
Design Systems
Tokens, components and documentation that keep teams aligned at scale.
Prototyping
High-fidelity flows in Figma, Framer and code — validated before build.
Product Analytics
Component Libraries
Discovery Workshops
Agile / Scrum
Product Discovery
Developer Handoff
AI-assisted Design
Figma
Framer
Notion
Linear
Jira
Miro · FigJam
HTML · CSS
Photoshop
Illustrator
Shopify
Leadership
UX Writing
Growth Design
Design Ops
A/B Testing
Customer Journey
Roadmapping
Experience
Six years,
six teams.
A quiet chronology of the products I've shaped and the teams I've shaped them with.
Lumofy
Aug 2025 — Present
Senior Product Designer
Leading design across ten interconnected modules of an AI talent management platform.
Wittify.ai
Jan 2024 — Aug 2025
Senior Product Designer
Shaped a no-code AI agent studio; design carried the pitch to a $1.5M pre-seed round.
BillQode
Dec 2024 — Nov 2025
Product Designer · Part-time
Restaurant management SaaS across mobile, tablet, smartwatch and web back-office.
Jobzella
Jan 2023 — Dec 2024
Product Designer
SaaS platforms, landing pages and a scalable design system for a talent marketplace.
Reno Systems
Apr 2022 — Nov 2023
Product Designer
End-to-end web & mobile design for enterprise HR products; built reusable systems.
Catwalk21
Mar 2020 — Mar 2022
Product Designer
E-commerce experience across web and mobile — discovery, shopping, checkout and campaigns.
Global reach
Shipped with teams across seven countries.
- Egypt
- Saudi Arabia
- UAE
- Bahrain
- Belgium
- Türkiye
- Germany
Kind words
“Ahmed is the kind of designer every product org hopes to have when they're building something from scratch. When we were shaping Lumofy's mobile experience and reimagining Skills 2.0, he didn't just execute — he challenged assumptions, sharpened ideas, and made the product feel alive. He understands the tension between user empathy and business outcomes, and consistently bridges that gap through design that moves metrics, not just moods.”
S
Shehab Beram
Product @ Lumofy · Ex-Founder · Building & Scaling AI Products
Contact
Reach out on
any of these.
Based in Cairo, working with teams across Egypt, KSA, UAE, Bahrain, Belgium, Türkiye and Germany. Typical response within 12 hours.